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Archive for April 10th, 2008

How to make the most impact in your selling area continue…

Thursday, April 10th, 2008

Step 9
Devise a series of interesting pamphlets or items for door-to- door distribution. For example, emergency telephone numbers in your area, cookery recipes, household hints such as stain removal, poison antidotes, calendars, record of monthly property transfers, a newsletter of current price trends or interesting local property development plans, etc. Send one of these to [...]

How to make the most impact in your selling area

Thursday, April 10th, 2008

Every Estate Agent would like to be in control of sales, buyers and sellers in their own area. A good agent who has been in an area for several years is usually pretty much in charge of what is happening and because they are well-known, sellers and buyers are referred to them.
An agent who is [...]

Estate Agent place in the community continue…

Thursday, April 10th, 2008

Gathering data, however, is only one side of the coin. To be a successful estate agent you must also make yourself personally known to the homeowners who live in your territory. This is best done by what South African politicians call huisbesoek—the home visit. Set yourself a realistic daily target for visiting a predetermined number [...]

Estate Agent place in the community

Thursday, April 10th, 2008

A professional estate agent is a valued member of any modern South African community and is as important to its general wellbeing as the local doctor, dentist, veterinary surgeon, accountant or bank manager. An estate agent’s domain is, after all, the provision of shelter which, together with food, are two of life’s most basic necessities.
Because [...]

Canvassing versus self-promotion continue…

Thursday, April 10th, 2008

A few tips:

Change your technique from asking people for their business to offering them your services. This will make it easier to approach strangers because offering is more comfortable than asking. Try this:

“Good day! My name is …. I am an Estate Agent. Do you need my help in any way?” Then leave something tangible [...]

Canvassing versus self-promotion

Thursday, April 10th, 2008

“Go out and canvass” is probably the most dreaded instruction in the life of Estate Agents. They know it should be done, they profess to do it, and yet most will go to great lengths to avoid it. To canvass and knock on doors brings to mind great personal sacrifice, rejection, dust, walking the streets, [...]