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Archive for July, 2008

Jobs in Real Estate Industry, Basic Guidelines and Policies to Follow, Career of Selling Properties (11-14)

Monday, July 7th, 2008

11. Signs and sign register. “For-sale“, “sold” and “showhouse” signs will be provided by the firm. The following responsibilities relate to signs:

If you obtain a mandate, it is your responsibility to place a “for-sale” sign on the property without delay.
If you sell the property, it is your responsibility to retrieve the “for-sale” sign without delay [...]

Jobs in Real Estate Industry, Basic Guidelines and Policies to Follow, Career of Selling Properties (1-10)

Monday, July 7th, 2008

Preamble
You are an associate in our professional team of salespeople and not an employee. We are proud to be associated with you as an independent business person and respect your freedom to conduct your business in an efficient and professional manner. In order to ensure that an association such as ours functions efficiently and achieves [...]

Boost Property Sale, better Sales Promotion Explained, Real Estate Market Scan

Sunday, July 6th, 2008

Sales promotion includes the presentation of gifts such as diaries and calendars, providing the prize money for a high school essay competition, helping to raise funds for purchasing, restoring and preserving a historic home for the benefit of the community, taking a leading role in resisting an unpopular decision by a local authority to locate [...]

Real Estate Sales Promotion strategies, get Properties into International Market for a better Price! continue…

Sunday, July 6th, 2008

Property Cooperative Actions
Cooperative sales promotional ventures are activities undertaken jointly by your own firm and other businesses with the costs and benefits being shared. You may, for example, decide to cooperate with a furniture store and an interior decorator in furnishing your show house. In this way your property is shown to its best advantage [...]

Real Estate Sales Promotion strategies, get Properties into International Market for a better Price!

Sunday, July 6th, 2008

Property Advertising Specialities
An advertising speciality should ideally satisfy three criteria — CI relatively low price;

high visibility; and
excellent utility.

Typical examples are calendars, pens, pencils, matchbooks, diaries, time planners, nail clippers, key rings, rulers, memo pads, playing cards, metric conversion tables, beer mugs, ties and city maps. These items usually bear the name of the advertiser and [...]

Suggestions for Successful Real Estate Advertising

Thursday, July 3rd, 2008

In order to advertise effectively you should pay attention to at least the following matters:

Understand what advertising is and what it can do for you. An advertisement is a message akin to the message or sales talk of the salesperson and involves the same kind of selling procedure as sales talk. Like sales talk, the [...]

The Estate Agency Business’s Promotion mix for Personal Selling

Thursday, July 3rd, 2008

Personal selling by a salesperson is one of the main ingredients of the estate agency business’s promotion mix for selling its own services and for selling properties. There are many reasons why the salesperson is important. Consider the following:

In many cases the salesperson has to persuade potential clients actively before the firm can obtain mandates.
Immovable [...]